The investigation highlights the research carried out at the Polytechnic of Bari between design and history of design, around the idea of Mediterranean, its cultural heritage and the role that has interpreted it in the contemporary as an alternative to "rationality" of industrial production from which modern civilization was born. The research focuses on the relationship between design, art and craft production in relation to that "magical" dimension that has survived in the history of the South. The intention is to outline, in this way, new conceptualizations of the Mediterranean identity still widespread in southern Europe and southern Italy through design practices linked to the enhancement of intangible cultural heritage. The aim is to clarify the importance of the role that, in the economic and ideological context, has had both the temporal dimension of slowness and the permanence of the rituals that the thought for the foundation of an organic thought. It is thus intended to outline, between rational and emotional practices, a new metaphysics as an element of opportunity for continuity with the territories and at the same time as an opportunity for possible innovation of languages, techniques, characters and meanings capable of introducing the elements of contemporary design of complexity and dichotomy typical of the “meridian thought”.

Il contributo espone la ricerca svolta al Politecnico di Bari tra design e storia del design, attorno all'idea del Mediterraneo, al suo patrimonio culturale e al ruolo che esso ha interpretato nel contemporaneo come alternativa alla "razionalità" della produzione industriale da cui la civiltà moderna è nata. La ricerca si concentra sul rapporto tra design, arte e produzione artigianale in relazione a quella dimensione "magica" che è sopravvissuta nella storia del Sud. L'intenzione è quella di delineare, in questo modo, nuove concettualizzazioni dell'identità mediterranea ancora diffuse nell'Europa meridionale e nel sud Italia attraverso pratiche progettuali legate alla valorizzazione del patrimonio culturale immateriale. L'obiettivo è quello di chiarire l'importanza del ruolo che, nel contesto economico e ideologico, ha avuto sia la dimensione temporale della lentezza e la permanenza di riti all'interno di un pensiero organico. Si intende quindi delineare, tra pratiche razionali ed emozionali, una nuova metafisica come forma di opportunità per un'innovazione possibile di linguaggi, tecniche, caratteri e significati del design in grado di confrontarsi con la contemporaneità in una complessità e dicotomia tipica del "pensiero meridiano".

Sifting Time between Design and the History of Design. Rites and Metaphors of the Ground for New Conceptualizations of the Mediterranean Identity / Carullo, Rossana; Labalestra, Antonio. - STAMPA. - 1:1.3(2018), pp. 221-225. (Intervento presentato al convegno Back to the Future. The Future in the Past. tenutosi a Barcellona).

Sifting Time between Design and the History of Design. Rites and Metaphors of the Ground for New Conceptualizations of the Mediterranean Identity.

Carullo, Rossana;Labalestra, Antonio
2018-01-01

Abstract

The investigation highlights the research carried out at the Polytechnic of Bari between design and history of design, around the idea of Mediterranean, its cultural heritage and the role that has interpreted it in the contemporary as an alternative to "rationality" of industrial production from which modern civilization was born. The research focuses on the relationship between design, art and craft production in relation to that "magical" dimension that has survived in the history of the South. The intention is to outline, in this way, new conceptualizations of the Mediterranean identity still widespread in southern Europe and southern Italy through design practices linked to the enhancement of intangible cultural heritage. The aim is to clarify the importance of the role that, in the economic and ideological context, has had both the temporal dimension of slowness and the permanence of the rituals that the thought for the foundation of an organic thought. It is thus intended to outline, between rational and emotional practices, a new metaphysics as an element of opportunity for continuity with the territories and at the same time as an opportunity for possible innovation of languages, techniques, characters and meanings capable of introducing the elements of contemporary design of complexity and dichotomy typical of the “meridian thought”.
2018
Back to the Future. The Future in the Past.
978-84-9168-156-4
Sifting Time between Design and the History of Design. Rites and Metaphors of the Ground for New Conceptualizations of the Mediterranean Identity / Carullo, Rossana; Labalestra, Antonio. - STAMPA. - 1:1.3(2018), pp. 221-225. (Intervento presentato al convegno Back to the Future. The Future in the Past. tenutosi a Barcellona).
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Utilizza questo identificativo per citare o creare un link a questo documento: https://hdl.handle.net/11589/150176
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