Drawing on several theoretical perspectives on the determinants of organisational performance, the study seeks to identify company characteristics that can significantly predict servitization outcomes. Empirical data from 81 unsuccessful servitized manfacturers and 227 successful competitors are contrasted to develop insights on how companies can achieve the best fit with services.
Service offering and financial performance: the role of company characteristics / Benedettini, Ornella; Swink, Morgan; Neely, Andy. - CD-ROM. - (2014). (Intervento presentato al convegno POMS 25th Annual Conference tenutosi a Atlanta, GA nel May 9-12, 2014).
Service offering and financial performance: the role of company characteristics
Ornella Benedettini;
2014-01-01
Abstract
Drawing on several theoretical perspectives on the determinants of organisational performance, the study seeks to identify company characteristics that can significantly predict servitization outcomes. Empirical data from 81 unsuccessful servitized manfacturers and 227 successful competitors are contrasted to develop insights on how companies can achieve the best fit with services.I documenti in IRIS sono protetti da copyright e tutti i diritti sono riservati, salvo diversa indicazione.
