Servitization and innovation strategy - the trade-off between product R&D and service investments / Benedettini, Ornella; Kowalkowski, Christian - In: Research Handbook on Services Management / [a cura di] M.M. Davis. - Northampton, Massachussets : Edward Elgar Publishing, Inc., 2022. - ISBN 978-1-80037-564-2. - pp. 23-35 [10.4337/9781800375659.00009]

Servitization and innovation strategy - the trade-off between product R&D and service investments

Ornella Benedettini;
2022-01-01

2022
Research Handbook on Services Management
978-1-80037-564-2
978-1-80037-565-9
Edward Elgar Publishing, Inc.
Servitization and innovation strategy - the trade-off between product R&D and service investments / Benedettini, Ornella; Kowalkowski, Christian - In: Research Handbook on Services Management / [a cura di] M.M. Davis. - Northampton, Massachussets : Edward Elgar Publishing, Inc., 2022. - ISBN 978-1-80037-564-2. - pp. 23-35 [10.4337/9781800375659.00009]
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Utilizza questo identificativo per citare o creare un link a questo documento: https://hdl.handle.net/11589/244622
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