Process Innovation for Cultural Heritage digitalization and valorisation

This paper aims to show a case of process innovation, based on the design and development of an ICT platform named CeT , based on the Rudiae Archaeological Site located in Lecce (Italy). The main purpose of the study is to bring process innovation within the Cultural Heritage Lifecycle, focusing on cultural resources with a significant economic value, as for example in terms of tourist spending. The methodological approach includes the modelling of the processes involved in the data collection, from the phase of survey to the valorisation, to provide a new method for the exploitation of the Cultural Heritage, considered as a complex, heterogeneous and still fragmented sector. The main innovation of the methodology consists in the application of techniques widely applied in the manufacturing and business domains, on the archaeological domain.