Public opinion and awareness towards MSW and separate collection programmes: A sociological procedure for selecting areas and citizens with a low level of knowledge

The principal aim of this study was to define and apply a procedure based on a structured questionnaire survey useful to analyze the people's environmental knowledge in order to select the areas and age groups with a low level of knowledge in a municipality (in Southern Italy) and, therefore, suggest a specific educational campaign for each. The detailed sampling procedure made it possible to carry out a meticulous statistical analysis of the results. The youngest and oldest people showed the lowest level of awareness for each district. A high level of education did not necessarily imply a high level of environmental awareness as well as a greater acceptance of MSW facilities. The satisfaction level of the recycling program was higher amongst the oldest age group. All the citizens in the several areas were unanimous in pointing out the presence of dirt in the street as the main shortcoming of the bring separate collection program. Only the youngest age group self-criticised, considering that they revealed a low level of participation to the separate collection program. While, the oldest people retaining them less influential, claimed that the citizens were not responsible for the failure of the separate collection program. The prevailing opinion of the sample was that people protested against the construction of waste facilities because they were not well-informed, with the most significant opinion of all the age subdivisions being that incineration is a hazardous treatment. The presence of criminal organizations was indicated as the main reason why the Campania Region suffers a serious solid waste emergency. While, the percentage of people pointing their finger at politicians increases with the average age of the respondents with there being a very strong correlation (r2=0.9903). © 2010 Elsevier Ltd.